o’neill garage amsterdam

o’neill - furniture mockup

For the reinvention of the leading international clothing company, O’Neill, we have developed a full concept design which includes a new retail concept, fixture design, shop in shop, and outlet store design.  Grounded in a company with a long history of innovation based on the inspiration of the founder and original designer, Jack O’Neill, the new face of O’Neill articulates this authenticity through the use of natural materials and the inviting feel of the residential scale.